Podseeker Blog

Tips and resources to power up your podcast PR, advertising and marketing campaigns.

Latest Articles

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Guides

How to Follow Up on a Podcast Pitch: Timing, Templates, and Data

Follow up on day 3 and day 7, then snooze for 3–6 months. Use Podseeker’s AI template or four examples.

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Guides

What Podcast Hosts Actually Want in a Guest Pitch

What podcast hosts actually want in guest pitches: the patterns, preferences, and pet peeves straight from hosts.

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Guides

Podcast Outreach Benchmarks 2026: Booking & Reply Rates

6.2% high-fit booking rate, 3.3% overall, and 8 bookings per month (median). See the samples and methodology.

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Guides

Why Podcast Hosts Don't Reply to Pitches: 7 Reasons, With Data

Why podcast hosts don't reply to pitches: wrong contact, wrong show, no follow-up, and more, with data and fixes.

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Guides

How to Manage Podcast Outreach for Multiple Clients

How to manage podcast outreach for multiple clients without losing track, dropping follow-ups, or burning contacts.

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Guides

What is Podcast PR? (A PR Pro's Guide to Getting Booked)

Podcast PR gets clients booked as podcast guests: how it works, costs, results, and agency vs software.

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Guides

How to Decide If a Podcast Is a Good Fit for Your Client (2026)

Decide if a podcast fits your client: 8 factors, a weighted scorecard, and booking data from 6,546 pitches.

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Guides

How to Find Active Podcasts That Accept Guest Pitches (2026)

How publicists find active podcasts that accept guest pitches: a free method, Podseeker filters, and decline data.

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Guides

How to Contact Podcast Hosts: Find Host & Producer Emails

How to contact podcast hosts: follow the manual research process or use Podseeker to find the right person.

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Guides

Best Podcast Booking Tools for PR Teams (2026)

Compare podcast booking software, databases, marketplaces, and PR suites for finding high-fit shows and booking clients.

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Guides

How to Be a Guest on a Podcast: The Complete Guide (2026)

How to be a guest on a podcast: find high-fit shows, reach the right person, pitch clearly, prepare, and follow up.

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Guides

How to Use AI to Get Booked as a Podcast Guest (2026)

How to use AI to get booked on podcasts: prompts for angles and pitches, real show data, and a 30-day plan.

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Guides

Best Rephonic Alternatives in 2026, by Use Case

Rephonic alternatives by job and price: guest booking, audience data, free search, PR suites, and guest marketplaces.

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Guides

Best Podchaser Alternatives in 2026, by Use Case

Podchaser alternatives by job: guest booking and PR, audience research, episode search, APIs, reviews, and listening.

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Guides

Best Podcast Search Engine for PR Teams (2026)

Podcast search tools for PR teams: find active, guest-friendly shows, evaluate client fit, and reach the right contact.

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Guides

Podseeker vs PodMatch for PR Teams (2026)

Compare Podseeker's 6.2% high-fit booking rate with PodMatch's marketplace, agency pricing, and booking workflow.

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Guides

Podseeker vs Listen Notes for PR Teams (2026)

Compare Podseeker's 6.2% high-fit booking rate with Listen Notes search, transcripts, monitoring, API, and pricing.

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Guides

Podseeker vs MatchMaker.fm for PR Teams (2026)

Compare Podseeker's 6.2% high-fit booking rate with MatchMaker.fm's opt-in marketplace and agency workflow.

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Guides

Podseeker vs Rephonic (2026): A Rephonic Alternative for PR Teams

A Rephonic alternative for PR teams: compare podcast fit, contacts, audience data, outreach, pricing, and bookings.

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Guides

Podseeker vs Podchaser Pro: A Podchaser Alternative for PR (2026)

A Podchaser Pro alternative for PR teams: compare high-fit targeting, contacts, outreach, pricing, and bookings.

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Guides

Best Podcast Database for PR (2026): Contacts, Fit, and Pricing

We compared podcast databases for PR outreach with 5,012 real pitches: contacts, client fit, data, and pricing.

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Guides

How to Automate Podcast Guest Booking for Clients (2026)

How to automate podcast guest booking for clients: find shows, check booking odds, pull host emails, approve pitches.

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Guides

4 Best Podcast APIs for Search and Outreach (2026)

Compare podcast APIs (Podseeker, Rephonic, Listen Notes, Podchaser) for search, contacts, data, and pricing.

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Illustration of podcast research, a media shortlist, and an outreach workflow
Guides

How to Find Podcasts That Fit Your Client (2026)

How to find podcasts that fit your client: write the brief, narrow the search, check booking odds, then shortlist.

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Resources

PR Resources for 2026: Free and Paid Tools for PR Pros

Free and paid PR resources for 2026: media databases, podcast outreach, monitoring, writing, and training.

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Guides

State of Podcast Pitching 2026: What Gets Guests Booked

Data from 6,546 pitches: how fit, show size, booking difficulty, and follow-ups change podcast booking rates.

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Guides

How to Build a Podcast Media List for PR (Step by Step)

Build a podcast media list for a client: find shows that fit, check contacts, organize, and keep it fresh.

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Guides

How to Find Someone's Podcast Appearances (2026 Guide for PR Teams)

Find every podcast someone has appeared on with free and paid methods, then turn a peer's appearances into a pitch list.

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PR team narrowing a large podcast landscape to a high-fit client shortlist
Guides

Podseeker Alternatives for PR Teams (2026): Compared

Podseeker alternatives compared for PR teams: Podchaser, Rephonic, PodMatch, and more, by fit, contacts, and price.

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Guides

Podseeker vs PodPitch (2026): Reviews, Pricing, and Fit for PR

Podseeker vs PodPitch for PR teams: reviews, pricing, contacts, automation, and control over every pitch.

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Guides

How to Become a Podcast Booking Agent

How to become a podcast booking agent: get clients, run campaigns, price the work, and report real results.

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Guides

Podcast One-Sheet Template for Guest Booking (+ Example)

A podcast guest one-sheet template, a worked example, and an AI prompt to tailor it for each show you pitch.

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Guides

Podcast Pitch Examples: 6 Templates for PR Teams (2026)

Six podcast pitch templates and examples for clients, founders, and authors, with data from 5,012 pitches.

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Guides

How to Find Out How Many Listeners a Podcast Has

Learn how to find out how many listeners a podcast has, how estimates work, and how PR teams choose shows to pitch.

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Guides

How to Pitch a Podcast: Target Right, Keep It Simple (2026)

How to pitch a podcast: the email is the easy part. Our pitch data shows targeting and a strong profile matter more.

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Guides

Podcast Guest Release Form: Free Template + What PR Pros Should Know

A free podcast guest release form template, plus what it covers, when to sign it, and how PR teams use it.

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Guides

Do Podcast Guests Get Paid? Usually Not (2026)

Usually not. When podcasts pay guests, when guests pay to appear, typical fees, and what Joe Rogan does.

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Guides

How to Pitch Clients to Podcasts: A PR Pro's Guide

A PR pro's guide to pitching clients to podcasts. When to personalize, when to template, and why relationships win.

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Guides

Podcast PR vs. Newsletter Sponsorships: Where Should Your Client's Budget Go?

Your client has budget for one channel. Here's how podcast PR and newsletter sponsorships actually compare.

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Guides

What Is Podseeker? Product, Pricing, and Results (2026)

What Podseeker is, who it's for, what it costs, and the podcast booking results PR customers have measured.

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Guides

PodPitch Pricing (2026): Every Published Price and Alternatives

PodPitch quotes on a demo. Every price PodPitch and others have published, with dates, plus $99/month options.

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Guides

Muck Rack Pricing (2026): What It Costs and Podcast Alternatives

Muck Rack prices by custom proposal; buyers report about $13,000 a year. What you get, and $99/month podcast options.

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Guides

Podseeker vs Muck Rack for PR Teams (2026)

Compare Podseeker's 6.2% high-fit booking rate with Muck Rack's broader PR database, monitoring, and custom pricing.

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Guides

Cision Pricing (2026): What It Costs and Podcast Alternatives

Cision prices by quote; buyers report about $12,625 a year. What you get, and $99/month podcast options.

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Guides

How to Find Mid-Sized Podcasts to Pitch Your Clients

Find mid-sized podcasts your clients can book, using booking difficulty, guest credentials, and listener estimates.

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Guides

Podchaser Pro Pricing (2026): Cost and Alternatives for PR Teams

Podchaser Pro starts around $5,000 a year after a demo. What you get, and $99/month options for PR teams.

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Guides

How Much Does a Podcast Booking Agency Cost? (Real Data)

Published agency prices run from $499 to $5,000+ monthly. Compare fees, guarantees, and a $99 in-house option.

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Guides

Why Your Podcast Pitches Aren't Landing

Your podcast pitches aren't landing. It's not bad luck. It's probably one of these three mistakes. Here's how to fix it.

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Guides

How to Repurpose a Podcast Appearance: A 30-Day PR Plan

Repurpose one podcast appearance into five client assets with this permission-first, 30-day workflow for PR teams.

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Guides

How to Report Podcast PR Results to Clients (Without Faking the Numbers)

Most PR pros send the episode link and hope for the best. Here's how to build a report that proves the value.

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Guides

Podcast Pitch Quality vs. Guest Positioning: What Gets Clients Booked?

Improve podcast outreach with clearer guest positioning, AI matching, and measured booking benchmarks.

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Guides

How to Tell If Your Client Is Ready for Podcast PR

Not every client is bookable yet. Here's how to evaluate readiness before you burn through your pitch pipeline.

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Guides

How to Price Podcast Booking Services (Without Leaving Money on the Table)

Charge per booking or monthly retainer? Here's how to price podcast PR services so the math works for you and the client

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Guides

Podcast Outreach Isn't Broken. Mass Pitching Is.

Mass podcast pitching is broken. Here's what actually works instead, backed by data and what hosts are saying out loud.

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Guides

How to Build Long-Term Relationships with Podcast Hosts

In an AI world, relationships are your moat. How to build lasting connections with podcast hosts for repeat bookings.

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Guides

Podcast Outreach vs. Traditional Media: What's Different

Compare podcast outreach and traditional media PR by audience, format, credibility, workflow, and when each fits.

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Guides

Podseeker vs PodcastGuests.com for PR Teams (2026)

Compare Podseeker's 6.2% high-fit booking rate with PodcastGuests.com's free newsletter and paid expert profiles.

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Guides

Podseeker vs Million Podcasts for PR Teams (2026)

Compare Podseeker and Million Podcasts for contacts, research, pricing, outreach workflow, and client bookings.

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Guides

Podcast Reach: How to Measure It and What It's Actually Worth

Podcast reach explained for PR teams: how to estimate it, compare shows, and use client fit before audience size.

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Guides

What "100K Audience" Actually Means (and How PR Pros Should Evaluate Podcast Reach)

A podcast claims 100K audience. Here's how PR pros should break down that number before pitching their clients.

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Guides

How to Prepare Clients for Podcast Interviews: A Framework for PR Professionals

A PR pro's framework for podcast media training. How to research, prepare, and coach clients for interview success.

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Guides

Why One Strategic Podcast Placement Beats Fifty Generic Ones

One strategic podcast placement can outperform 50 generic ones. Here's what targeted outreach actually looks like.

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