PODCAST PITCHING FOR PR TEAMS
Personalized pitches to high-fit podcasts book at 6.2%*
Draft a personalized pitch for every show, send from your own mailbox, and follow each conversation to a booking.
Personalized drafts from each show's profile and your client's bio
Sent from your own Gmail or Outlook
Follow-ups that stop when the host replies or the email bounces
* At 85%+ Client Fit - 55 bookings / 894 pitches.
Used by PR pros who care about bookings, not just sends
REAL OUTREACH RESULTS
The right show matters more than the perfect pitch.
Pitches to very high-fit podcasts booked at nearly twice the overall rate. The difference isn't sending more. It's sending to the right shows.
6.2% high-fit booking rate
At 85%+ Client Fit.
3.3% overall booking rate
Based on 5,012 pitches
8 bookings per month (median)
4 campaign months; 200+ pitches/month
Observed results from paying customers, Feb–Jun 2026, not guarantees. Read our methodology →
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I love how PodSeeker quickly connects me with great podcast matches on outreach. Simple, accurate, and saves hours on outreach.
HOW IT WORKS
From client profile to booked conversations.
OLD WAY VS PODSEEKER
Pitch every show like it's the only one.

Old way
Rewrite and paste every pitch by hand for each show you contact, one message at a time.
The same generic subject line on every email, never naming the show and never previewed before it sends.
Send each pitch the moment you finish writing it, one by one.
Keep follow-up dates in a spreadsheet or your head, and track them yourself.
Follow up with someone who already replied.
Dig through your inbox to find each reply and figure out what to do next.

With Podseeker
One template that mixes your own words with AI instructions, personalized for every show.
Subject lines that name each show with merge fields like {{podcast_title}}, previewed before anything sends.
Schedule a single pitch, or a whole campaign, to go out when you choose.
Schedule follow-ups for an entire campaign in one step.
Follow-ups cancel automatically on a real reply.
Every reply and next step in one place, organized by client campaign.
Features
Everything you need to write, send, and follow up on a pitch.
Recommended Podcasts
AI merge templates, in your own words
Write your pitch the way you normally would, then add AI instructions where personalization matters, for example “I'm a good fit because {{ fill in one good fit reason }}.” Podseeker's AI reads the show and your client, fills in that part, and leaves the rest of your words alone. Every draft gets a Pitch Score, and you can edit anything before it sends.
Recommended Podcasts
Classic mail merge
Prefer no AI? Use standard merge fields like {{ podcast_title }} and {{ host_first_names }} for fixed substitutions. Mix both in one template.
Recommended Podcasts
Subject lines that name the show
The subject is the first thing a host sees. Personalize it for every podcast with merge fields ({{podcast_title}}, {{host_name}}, {{client_name}}, {{sender_name}}), preview each one, and catch broken tags before the campaign is drafted.
Recommended Podcasts
Scheduled sending
Schedule an individual pitch for the date and time you choose; it stays editable until it sends and can go back to a draft. Or schedule a whole campaign and choose 15 to 100 emails a day, spaced at least five minutes apart to protect your sender reputation.
Recommended Podcasts
Follow-ups for a whole campaign
Schedule follow-ups for every eligible pitch in a campaign in one step, or for a single pitch. Each follow-up sends in the original thread and cancels on a real reply, not an auto-responder or out-of-office note.Search by topic, keyword, and listener estimates. Filter for active shows that interview guests. AI-generated shows are left out.
Recommended Podcasts
Tracking and replies
See who you pitched, who opened or replied, and what's next. Handle each client's replies inside their campaign, or every client at once in the pitches workspace. Reply, follow up, snooze, or close from the same view.
Recommended Podcasts
Your own mailbox, CASA-certified
Every pitch sends from your Gmail or Outlook, under your name. Podseeker is CASA-certified: we meet Google's required security standard for Gmail apps and only use the access needed to send pitches and track replies.
About CASA →
About CASA →
See how client recommendations work → · Explore the podcast database →
Support
Podcast Pitching FAQs
How does Podseeker personalize pitches?
You write a pitch template with smart merge tags containing AI instructions like "reference a recent theme that matches the client" or "write one good fit reason." When you generate pitches for a media list or a client's recommendations, Podseeker's AI fills in each tag based on the show's profile and your client's bio. Every draft is yours to edit. Nothing sends without your approval.
What's the difference between smart AI templates and classic mail merge?
Smart AI templates let you write AI instructions inside merge tags (e.g., {{ fill in one good fit reason }}), and Podseeker's AI writes the content for each podcast. Classic mail merge uses standard variables (e.g., {{ podcast_title }}) for fixed substitutions, no AI involved. You can mix both in one template.
What is Pitch Score?
Every draft gets a Pitch Score that tells you how well it's tailored to the show and host, based on how strongly your client's positioning matches the show's audience and recent topics. Use it to strengthen a draft before you send. Pitch Score rates the pitch; Client Fit rates the match between your client and the show.
How many bookings can I expect?
Results depend on targeting, client positioning, and volume. In our measured outreach data, pitches to very high-fit podcasts booked at 6.2%, compared with 3.3% across all 5,012 pitches, and the median campaign month produced 8 bookings (4 campaign months; 200+ pitches a month). These are observed results, not guarantees. Methodology →
Can I personalize the subject line for each podcast?
Yes. Campaign subject lines support merge fields, including {{podcast_title}}, {{host_name}}, {{client_name}}, and {{sender_name}}, so every host sees a subject written for their show. Podseeker previews the subjects and checks for broken tags before the campaign is drafted.
Can I schedule pitches to send later?
Yes. Schedule an individual pitch for any date and time; it stays editable until it sends, and you can cancel it back to a draft. Campaigns are scheduled too, sending 15 to 100 emails a day, spaced at least five minutes apart.
Can I pitch from my own email address?
Yes. Connect your Gmail or Outlook, and every pitch sends from your actual email. Replies come back to your email. Hosts see your name and your domain, not a platform. Podseeker is CASA-certified: your inbox is protected to Google's required security standard, independently verified every year. We only use the access needed to send pitches and track replies.
How many pitches can I send?
The Podseeker plan includes 400 initial pitches a month. Follow-ups and replies within the same conversation don't count toward that allowance.
Do you support follow-ups, and what happens when a host replies?
Yes. Schedule follow-ups on the date you choose, for one pitch or a whole campaign. Follow-ups cancel automatically when a host replies, so you never send on top of a real reply. We only cancel on real replies, not auto-responders or out-of-office notes.
Does Podseeker prevent double-pitching?
Yes. When you generate a campaign, Podseeker automatically excludes podcasts you've already pitched. Team members share campaign history, so no one on your team accidentally pitches the same show twice.
How does Podseeker handle multi-client campaigns?
Each client gets their own profile, campaigns, and booking history. Team members share media lists and see who's been pitched, so there's no duplicate outreach across your team.
How do I know which podcasts to pitch?
Start with your client. Each client profile gets recommended podcasts ranked by Client Fit, with a short explanation of why each show fits. Recommendations surface very high-fit podcasts, and pitches to very high-fit podcasts booked at 6.2%, compared with 3.3% across all pitches. You can also search the full database by topic, listener estimates, booking difficulty, and more. See the podcast database →
Does my client's bio really matter that much?
Yes. The profile is what Podseeker matches against, so a specific bio with concrete credentials and clear speaking topics produces better-fit recommendations and stronger pitches. In our outreach data, fit between the client and the show matters more than pitch wording: pitches to very high-fit podcasts booked at 6.2%, compared with 3.3% overall.
How does the free trial work?
Podseeker offers a 3-day free trial. A credit card is required, and you won't be charged if you cancel before the trial ends. CSV exports become available when the paid subscription begins.








